Graphic Design, Branding & Digital Marketing

I began my professional journey in 2018 as a graphic designer, stepping in to support a friend’s start-up, Doorkeyz, under Akira Technologies. My role initially focused on crafting compelling visuals that resonated with audiences and communicated the brand's essence effectively. This foundational experience ignited a passion for design and storytelling, sparking my interest in marketing.

As I honed my skills and explored the ever-evolving marketing landscape, I transitioned into the role of Digital Marketing Specialist at Doorkeyz. In this capacity, I spearheaded comprehensive brand strategies, ensuring a cohesive and recognizable identity across all platforms, from social media to marketing materials. I collaborated with cross-functional teams to maintain consistent messaging and visual aesthetics, bolstering brand recognition and fostering customer loyalty.

‍

My contributions extended to managing paid advertising campaigns on platforms like Google Ads and Meta Business Suite. These efforts resulted in a remarkable 30% increase in engagement, and my data-driven approach helped reduce cost-per-acquisition by 20%. I also utilized tools like Adobe Illustrator, After Effects, and Canva to design engaging social media content that adhered to brand standards and captivated our audience.

This transformative experience at Doorkeyz not only allowed me to delve into the strategic facets of marketing but also fueled my passion for blending creativity with analytics to drive results. It laid a strong foundation for my career and set the stage for the marketing professional I am today.

‍